Newfangled Parking Machines
So it comes as no surprise that overall parking revenues are down $52,716 compared to last year. The new Internet based computerized system took some getting used to, and the Spring Street Parking lot--in a super prime town center location--took many months to renovate.
Of course the real cost is hard to calculate as that $52,716--when measure in nickels and dimes-- represents drivers who did not come to our downtown to shop, eat or catch a movie. Or perhaps they did come, but then drove away in anger and hence may never come back.
But town officials are working on it. They made a (long) check list. And the Chamber of Commerce and new Business Improvement District will chime in with (self) helpful suggestions.
Amherst Parking Machine Problems
Meanwhile, summers in a college town are the slowest/deadliest time of year for business--unless of course you sell frozen yogurt.
FroyoWorld, North Pleasant Street
GoBerry, Amity Street